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Brooks

Challenge: How does Brooks attract newer and younger runners?

Insight: In a national survey of runners, the number one thing runners say they want to learn about is best places to run when on vacation.

Idea: Run The World, the program that turns new running routes to travel destinations.

 

WINNER:

2020 - Clio Sports - Bronze

2019 - One Show - Young Ones - Merit

2019 - New York Festivals - 3rd Prize Award

2019 - Muse Creative Award - Gold

2019 - Hermes Creative Awards - Gold

2019 - Creativity International Awards - Gold 

2019 - Summit Creative Award - Bronze

Published on ads of the world



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Spec work with: Connor Witt (Motion Graphics) & Hatem El Akad (CW)